G2 is the largest software marketplace, helping businesses discover and manage technology through authentic peer reviews. It features over 180,000 products and services across more than 2,100 categories, including CRM, ERP, HR, and emerging technologies like AI tools. G2 prioritizes real user experiences, making it a trusted resource for professionals, including those at Fortune 500 companies.
The platform offers various services, including software discovery and reviews, research and analytics, and marketing solutions for vendors. Users can compare software based on validated reviews and ratings, while vendors can access buyer intent data and market intelligence. G2 also provides investor solutions and tools like G2 Awards to recognize top products. With over 90 million annual users and a commitment to transparency, G2 helps professionals make informed decisions and supports vendors in reaching their target audiences.
ZoomInfo Technologies Inc. is a cloud-based go-to-market intelligence platform founded in 2007 in Vancouver, Washington. Originally established as DiscoverOrg, the company focuses on providing comprehensive B2B data, insights, and tools to assist sales, marketing, and recruiting teams in identifying and engaging customers.
The platform features an extensive B2B database that includes accurate contact details, company profiles, and various data types for targeted prospecting. ZoomInfo also offers go-to-market tools that automate processes and provide insights to help businesses connect with and convert ideal customers. The company generates revenue primarily through subscriptions, emphasizing high-quality, real-time data to enhance operational efficiency and support sales and marketing strategies.
ZoomInfo primarily serves B2B companies, particularly mid-market IT and technology firms, and aims to deliver actionable information that shortens sales cycles and improves go-to-market efforts.
Closely is an all-in-one sales engagement platform designed to supercharge your sales strategy via email and LinkedIn. Whether it’s a multichannel campaign or solo outreach, Closely empowers your team to engage prospects easily and effectively.
Justuno is a website marketing automation platform that helps businesses convert more website traffic into customers through personalized onsite experiences, such as pop-ups, quizzes, and product recommendations.